Top 10 Company Explainer Videos
People have less patience and time to ingest information, so businesses must communicate effectively.
Explainer videos enable you to quickly and simply explain who you are, what you do, and why people should select you whether you’re introducing a product or service, showing how to accomplish something, or greeting someone to your site.
They may be produced by any brand, regardless of the sector, item, or service. An explainer video may become much more than just an educational video in the proper hands. It may develop into a potent piece of brand storytelling and aid in spreading the word for your business.
Why Company Explainer Videos Are Great For Your Business
There are many reasons why company explainer videos are great for your business. They can help you promote your products or services, increase brand awareness, and even improve customer engagement.
The most recent figures show that 60% of companies utilize video as a marketing strategy. It implies that videos may be used as a tool to enhance conversions, draw in new clients, or foster audience loyalty.
Explainer videos are concise, engaging, and easy to understand, making them the perfect tool to communicate complex ideas or concepts to your target audience. In just a few minutes, you can explain what your company does, how your products or services can benefit customers, and why they should choose your business over others.
Company explainer videos can also be used to humanize your brand and build trust with potential customers. By featuring real employees and customers in your videos, you can show viewers the faces behind your business and give them a glimpse of your company culture. This can help create an emotional connection with viewers and make them more likely to do business with you.
If you’re not sure where to start, there are plenty of resources available to help you create a great company explainer video. Just remember to keep it concise, focus on the benefits of your products or services, and make sure it’s engaging and entertaining. With a little effort, you can produce a video that will help your business succeed.
What Makes A Company Explainer Video Great?
There are a number of factors that go into making a great explainer video. Examples can be seen below in our top 10 company explainer videos. A business explainer video should be able to succinctly and clearly communicate the company’s message, while also being entertaining and engaging.
Some of the key elements of a great explainer video include:
– A clear and concise script
– Engaging visuals
– Professional voiceover
– A catchy and memorable soundtrack
When all of these elements come together, they can create an explainer video that is both informative and enjoyable to watch. This is what will ultimately help a company’s explainer video stand out from the crowd and be successful in conveying its message.
Top 10 Company Explainer Videos
In recent years, company explainer videos have become a popular way to introduce a company and its products or services.
In this section we will take a look at the top 10 company explainer videos of all time. These videos represent some of the best examples of how to create an engaging and informative video that can help promote your business.
Whether you are just starting out and looking for ideas, or you are looking for ways to improve your own company explainer video, these examples will provide inspiration and guidance. So without further ado, let’s get started!
Fitness Mac – Animated Explainer Video
Fitness Mac by The Explainer Video Company is a 2D animation video that is, without a doubt deserving of a spot among our best selections ..of course !
This animated video’s objective is to enable viewers to comprehend and associate with a popular dietary weight loss supplement garcinia cambogia used by customers to drop a few pounds made by fitness mac.
Everything from the smooth transitions to the intriguing animations, offbeat music, and subtle sound effects, all of it works together to complement the tale.
Dissolve – Explainer Video Example
An excellent illustration of explainer video concepts based on live-action shooting is Dissolve. Each scenario in this video is realistic, with animation serving merely as a supplemental technique. The video’s major message is to show that many businesses employ clichés in their marketing communications, and that these cliches frequently appear stupid. The main effect is achieved through comedy and Dissolve demonstrates that there are several ways to go about making videos in this fashion.
Top 10 Company Explainer Videos – Google Drive
Google is undoubtedly a pioneer in a number of fields. Therefore, it is not surprising that we shall begin with this incredible explanation video from Google. Numerous aspects that the business wants to communicate with clients are quickly described. The writers describe dozens of new services and precisely how they may benefit common consumers in a less than a minute-long how it works video.
We can quite easily comprehend the company’s specific message from the video presented above. In addition, we can clearly make out the symbol forms and Google’s brand colors.
Grammarly – Video Explainer
A video explanation of how things function that takes a pretty inventive approach. The authors employ a real-life scenario, discussions between actual individuals, and a setting that is accurate to the world. This enables the delivery of a message that the products and services of a firm are applicable in everyday life and in scenarios that are encountered on a regular basis.
The analogy that’s being drawn between the game and the coaching is yet another strange thing. The utilization of Grammarly is promoted not only as a service but also as a helpful companionship option.
Airbnb – Explainer
Airbnb does an excellent job of highlighting other services that are included in their offer. They didn’t have to say a thing, but they brought up some of the most frequently asked for amenities when renting flats.
This explainer video gets viewers closer to the company’s service by depicting real-life experiences of individuals from a variety of countries and locations throughout the globe. In addition, the video emphasizes unremarkable aspects of daily life that are, all the same, critically significant.
Western Union – Animated Explainer Video
Another excellent illustration of a video outlining the latest offerings from a finance business. The video illustrates the pressing demands of people, presents the solution, and explains how it functions in less than a few minutes.
Building associations with the organization and its contribution to the financial services industry is made easier by using corporate colors, a vibrant palette, and dynamic animations. Furthermore, because it explains how each person may create their own payment scheme, the video places a specific user at the center of the financial activity.
Purina – Explainer Animation
When it came to developing this explanation video, Purina did an excellent job. They are able to convey the extent of the versatility of the combination of vitamins, minerals, and trace elements in their goods in just thirty seconds.
Additionally, video visualization has reached the pinnacle in its field. The visuals should be straightforward and easy to interpret, and the transitions between them should be seamless so as not to overwhelm the viewers with visual effects. In the same vein, the colors are a spot-on representation of the video’s subject matter.
PandaDoc – Animated Explainer Video
An instructional video produced by PandaDoc illustrates how to integrate workflow automation into the day-to-day operations of a business. An excellent illustration of how to provide a concise explanation of the primary service, the primary characteristics of the solution, how exactly it assists in the administration of everyday tasks, and what the client can accomplish with its use.
In addition to the segment that explains things, the very last section of the video is a direct call to action. It places a judicious emphasis on the attention that should be paid to the primary objective of practically any firm, which is to increase income.
Twitter – Video Explainer
Although this Twitter explanation video is not brand-new, we have decided to put it in the list since it is so interesting and entertaining. The video begins and progresses much like a genuine blockbuster film would. The plot and storyline are fantastic, and they absolutely hold the audience’s attention on the screen.
You become intrigued by the narrative of the person who caused a huge stir in his community by attempting in vain to join Twitter from the second video of this animated short.
Everyone is speculating about Kenny G’s identity and the resolution of this amazing tale.
Conclusion – Top 10 Company Explainer Videos
An explainer video is a useful method for communicating with customers about a brand. It enables businesses to share their narratives, offer their goods and services in a unique way, and amuse their clients. For businesses, standing out on the contemporary web has grown difficult. Thankfully, explainer films may assist them in doing so.
We reviewed 10 of our favorite explainer video examples in this article. We really hope that these explainer video examples will serve as an inspiration for you as well and motivate you to produce your own outstanding video.
Article by Nicole Delgado 2022 | CMO | Explainer Video Company | Animated Explainer Videos For Business
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