How to Make Animated Explainer Videos

How to Make Animated Explainer Videos

 

 

Animated explainer videos are a powerful tool for businesses and organizations looking to explain complex ideas or products in an engaging and easy-to-understand way.

 

With the rise of digital marketing and online video platforms, creating your own animated explainer videos has never been more accessible or affordable.

 

In this article, we’ll explore the basics of animated video production and explainer video production, and provide you with a step-by-step guide for creating your own DIY animated explainer videos.

 

 

 

Animated Video Production 101

 

Animated video production is the process of creating animated content for film, television, or digital media. The animation process typically involves creating characters, backgrounds, and other visual elements using software tools, and then animating them using keyframe animation or motion graphics techniques.

 

There are a variety of animation techniques that can be used in animated video production, including:

 

• 2D animation:

• This is the traditional method of animation, in which characters and objects are drawn or painted by hand and then animated frame by frame.

 

• 3D animation:

• This method uses computer graphics to create 3D models of characters and objects, which can then be animated in a virtual environment.

 

• Motion graphics:

• This is a form of animation that uses moving graphics and text to create visual effects and communicate information.

When it comes to creating your own animated explainer videos, you’ll likely be working with a combination of 2D animation and motion graphics.

 

 

 

Explainer Video Production 101

 

There are a few key elements that are typically included in explainer videos:

 

• A clear and concise script:

• The script for an explainer video should be simple and easy to understand, but also engaging and attention-grabbing.

 

• Animated visuals:

• The visuals in an explainer video should be simple and easy to understand, but also engaging and attention-grabbing.

 

• Voiceover:

• A voiceover is often used in explainer videos to narrate the script and help guide the viewer through the video.

 

When it comes to creating your own explainer videos, you’ll likely be working with a combination of animation and live-action footage, as well as a voiceover artist to narrate the script.

 

 

 

Step-by-Step Guide for Creating Your Own Animated Explainer Videos

 

• Develop a clear and concise script:

• Before you start creating your animated explainer video, you’ll need to develop a clear and concise script that explains the concept, product, or service you’re trying to promote. It should be simple and easy to understand, but also engaging and attention-grabbing.

 

• Create an animation storyboard:

• Once you have your script, you’ll need to create an animation storyboard that outlines the visual elements and animation techniques you’ll use in your video. This will help you plan out the animation process and ensure that your video flows smoothly.

 

• Design characters and backgrounds:

• Next, you’ll need to design the characters and backgrounds that will be used in your video. This can be done using 2D animation software, such as Adobe Illustrator or Toon Boom, or 3D animation software, such as Autodesk Maya or Blender.

 

• Animate the characters and backgrounds:

• Once your characters and backgrounds are designed, you can start animating them using keyframe animation or motion graphics techniques. This is where you’ll bring your storyboard to life by creating movement and action for your characters and backgrounds. You can use software such as Adobe After Effects or Blender to animate your elements.

 

• Add sound and music:

• Sound and music can greatly enhance the overall impact of your animated explainer video. You can use royalty-free music tracks and sound effects to add a professional touch to your video.

 

• Record the voiceover:

• A voiceover is essential in making your explainer video easy to understand. You can either hire a professional voiceover artist or record your own voice using a good quality microphone.

 

• Edit and export your video:

• Once all of your elements are animated, sound and music have been added, and the voiceover is recorded, it’s time to edit and export your video. You can use software such as Adobe Premiere Pro or Final Cut Pro to edit your video and export it in the desired format.

 

• Share and promote your video:

• After your video is complete, it’s time to share it with the world. You can upload it to your website, social media, or video platforms like YouTube or Vimeo to promote it and reach a wider audience.

 

 

DIY Animation AI Alternatives

Another option is FlexClip a user-friendly online platform that puts the power of animation in the hands of DIY enthusiasts. Designed for simplicity without compromising on functionality, FlexClip allows business owners to create their own captivating animations effortlessly.

FlexClip simplifies video creation and editing with millions of royalty-free stock media and thousands of templates for you to choose from.

Characteristics

• AI Text-to-Video, Blog-to-Video and Script-to-Video
• AI Auto Subtitles and AI Text-to-Speech : 140+ Languages, 400+ Voices
• AI Image Generator: Transform Words into Stunning Image
• Speed Curve: Create a dramatic fast-forward effect
• Thousands of templates are available
• Simple tool to create and edit videos
• Versatile and flexible

 

Creating your own animated explainer videos can be a fun and rewarding process. By following these steps, you can create a professional-looking video that effectively communicates your message and promotes your product or service. Remember, practice makes perfect so don’t be afraid to experiment and try new things, and always be open to feedback and improve on your next video production.

 

 

 

 

Conclusion: How to Make Animated Explainer Videos

 

In conclusion, animated explainer videos are a powerful tool for businesses and organizations looking to explain complex ideas or products in an engaging and easy-to-understand way.

 

 

By understanding the basics of animated video production and explainer video production, and following the step-by-step guide outlined in this article, you can create your own high-quality animated explainer videos that effectively communicate your message and promote your product or service.

 

 

Remember to keep your script clear and concise, design visually engaging characters and backgrounds, add sound and music for added impact, and promote your video through various platforms to reach a wider audience.

 

 

With practice and experimentation, you can become an expert in creating animated explainer videos that help your business or organization succeed.

 

 

Article by Nicole Delgado 2023 | CMO | Explainer Video Company | Animated Explainer Videos For Business

 

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